
A different kind of AI room, built only for pharma.
One pharma team at a time, hosted over breakfast. Coffee first, then two hours of real work. Built for teams ready to put AI to work, not sit through a lecture.
01 · Why this exists
Pharma needs its own version.
AI training exists for almost every industry now. Pharma needs its own version, not the concept, the daily practice. Where AI actually fits into a launch plan, a KOL brief, or a market access dossier. Where pharma AI stands today, and where it's heading next. This room is built around practical activation, not another AI explainer.
IDC/Lenovo, 2026
Pistoia Alliance
03 · Agenda
Breakfast at nine, done by noon.
- 09:00
Breakfast and arrival
Coffee, conversation, no slides yet.
- 10:00
AI in commercial and market access
Where AI already shows up in launch planning, KOL engagement, and access strategy, and where it still doesn't.
- 11:00
AI in medical affairs and daily operations
From scientific communication to the routine work that fills a team's week, where AI can take it on.
- 12:00
Close
Applications open for next week's session.
04 · Led by

Didem Aral
Didem Aral is CEO and co-founder of reprai. She spent twenty-five years in pharma marketing at Johnson & Johnson, Bayer, and Takeda before founding reprai in 2024.
I spent a quarter-century inside pharma marketing before I tried to fix it. The complaint was always the same, dressed differently each decade: reps have less time with HCPs, and nobody can draw a straight line from a campaign to a sale. reprai isn't a reaction to that problem. It's what I wish had existed the whole time.
05 · Format
Built around pharma work, not generic AI theory.
Not an open enrollment.
One pharma team hosted at a time. Teams are selected, not enrolled.
Small enough for a real conversation.
Multiple Locations, over breakfast, not a webinar.
Built around your work, not a slide deck.
06 · Who it's for
Pharma teams across commercial, medical, and market access.
If AI feels like something happening around you rather than something you use, this room is built for you.
07 · Apply
Apply for your team. Limited seats.
We read every application ourselves.
Ready to bring your team?
Limited capacity. Teams are selected, not enrolled.